Our Story

Crafted with Passion,
Served with Pride

From a small neighborhood kitchen to a beloved Richfield institution — discover the people and principles behind every slice.

Pizza Luce kitchen team preparing fresh pizza
20+ Years of
Excellence

A Love Letter
to Great Pizza

Pizza Luce was born from a simple idea: that pizza should be something you genuinely look forward to — made with real ingredients, real care, and a little bit of soul.

What started as a tiny corner kitchen in Richfield quickly grew into a community staple. Our founders believed that pizza wasn't just food — it was a gathering point, a reason to slow down, share a table, and connect. That philosophy hasn't changed a bit.

Every dough ball is hand-stretched daily. Every sauce is made from vine-ripened tomatoes. Every topping is sourced from suppliers we trust. It's a lot of work, but then again — so is anything worth doing well.

View Our Menu
2003
Founded
50K+
Pizzas Served
30+
Menu Items
4.8
Average Rating

Our Mission & Values

Our mission is straightforward: serve food that makes people happy, treat everyone who walks through our door like family, and never cut corners — not in the kitchen, and not in our community.

Fresh Ingredients

We source locally when possible and never use shortcuts. Quality starts long before the oven is even turned on.

Community First

We're proud to be a neighborhood restaurant. Every event, every local partnership, and every donation matters to us.

Uncompromising Quality

From dough to delivery, we hold ourselves to a standard that keeps our guests coming back — and bringing friends.

People Over Process

Our team is our greatest ingredient. We invest in training, culture, and happiness — because it shows in every slice.

Our History

Two decades of kneading dough, building relationships, and growing a business we're genuinely proud of. Here's a look at the milestones that shaped Pizza Luce.

Pizza Luce restaurant interior with warm lighting
2003

The First Slice

Co-founders Marco and Elena Luce opened a 12-table spot in Richfield with a wood-fired oven, a hand-written menu, and a whole lot of determination. The line out the door on opening weekend said it all.

2007

First Expansion

Demand outgrew the original space. We expanded into the neighboring unit, doubling our seating capacity and adding a dedicated prep kitchen to keep pace with the community's appetite.

2011

Catering & Events Launch

Our catering program was born out of repeated requests from loyal customers. From backyard parties to corporate lunches, we began bringing the Pizza Luce experience to any table — anywhere.

2015

Community Award

Recognized by the Richfield Chamber of Commerce as the region's Favorite Local Restaurant — an honor voted by the community we serve every day. We've framed it proudly behind the counter.

2019

Online Ordering Goes Live

We launched our online ordering platform, making it easier than ever for customers to get Pizza Luce wherever they are — without missing a beat on quality or freshness.

Today

Still Going Strong

Over 50,000 pizzas later, we're still hand-stretching dough every morning and welcoming guests every evening. The kitchen has grown; the passion hasn't changed a bit.

Meet Our Team

Great pizza doesn't make itself. These are the people who show up every day, sleeves rolled up, ready to make something you'll remember.

Marco Luce, Co-Founder and Executive Chef

Marco Luce

Co-Founder & Executive Chef

Trained in Naples, Marco brought the art of Neapolitan pizza-making to Richfield with a fiery passion and a meticulous eye for detail.

Elena Luce, Co-Founder and Operations Director

Elena Luce

Co-Founder & Operations Director

Elena is the organizational backbone of Pizza Luce. Her warm hospitality and sharp business instincts are woven into every aspect of the restaurant.

James Ortega, Head Pizzaiolo

James Ortega

Head Pizzaiolo

With 12 years at Pizza Luce, James has perfected every signature recipe. Ask him anything about dough hydration — he'll talk for an hour and you'll love every minute.

Priya Nair, Customer Experience Manager

Priya Nair

Customer Experience Manager

Priya ensures every guest — dine-in or delivery — has an experience worth talking about. She's the reason our reviews always mention how welcome people feel.

Interested in joining our team? We're always looking for passionate people.

Get In Touch

Order Fresh Pizza Today

Stop by our Richfield location or place your order online — we'll take care of the rest.